Gogo Phillip's new Westfield concession I couldn't resist checking out the offerings. Having been a fan of this brand for a while, a chat with Gogo himself cemented my enthusiasm. "I want to recreate that feeling of finding a great piece of vintage - but make it affordable," he said. And his designs have definitely captured that. You'll be hard pushed to find a piece for more than 12 quid, and some of this jewelry is incredibly intricate.
The man has a real passion for bling, having inherited the family trade from his father, who owns a factory back in Italy, where all the Gogo Phillip wares are handmade. This is a brand with a lot of love behind it -- it's not often you find that at high street prices.
Gogo -- ever the charmer -- took the opportunity to create a one-off for Miss Ashanti there, who I met for the first time at the event. I also had the chance to catch up with lovelies Jazmine, Amy and Ellie... and pick a couple of Gogo Phillip treasures for myself - the beautiful floral perfume bottle necklace and turquoise effect ring, which I haven't taken off since.