Monday, 11 April 2011
The Alexa for Superga images are great... until you get to the shoes. The problem is, I struggle to see Alexa as purely a model - her personal style is so iconic and her celebrity so great that her shoots become more like endorsements, rather than mere modelling assignments. Whether she too sees this project this way I don't know, but the styling just doesn't ring true. I don't believe Alexa would pair any of these outfits whoth those trainers in real life, so the campaign seems like a bit of a sell out.
That said, this particular looks works for me because it reminds me of Dirty Dancing, and sometimes that's all it takes.
Posted by Tory at 10:55